Loyalty Program Spotlight- DSW Rewards

With fall weather looming near, many women and men are in the process of changing up their wardrobes to accommodate the cold weather that is near. For many women, the biggest change from summer sunshine to the brisk fall days is footwear. Say goodbye to those strappy sandals and hello to tall riding boots, comfy Uggs, and flats that cover your toes to protect them from the bite in the air. To honor this change in weather,  this weeks loyalty program spotlight will be none other than DSW, the Designer Shoe Warehouse.


With DSW Rewards, shoe fanatics everywhere have a mega store filled with one primary product: shoes! Lets break down this loyalty program and get to the “sole” of it all.


DSW Rewards is a free loyalty program available to all who shop there! Upon sign up, new members receive 500 bonus points. Each time you make a purchase, you gain points. Eventually those points add up, and in return loyalty program members receive gift certificates. A customer is awarded a $10.00 certificate for every 1,500 points they earn. Regularly priced shoes result in 10 points per every $1.00, whereas clearance shoes earn 5 points per every $1.00 spent. Additionally, members gain access to double point events, advance notice on promotions, personalized email offers, a special birthday gift certificate and more.

Premier members are those most frequent of shoe shoppers who have accumulated 6,000 points or more in a calendar year. At this level, members receive exciting exclusives like free next day shipping, 50% more points with each purchase, special triple points opportunities and premier priority attention from customer service.


Fall shoe seekers, run to DSW and be rewarded for those cold weather shoe purchases! Get points for all the riding boots, booties, flats, slippers, all things warm for your toes this fall. Men, we did not forget about you… we know you also need your fall shoes! Get to the nearest DSW and start earning. Do not forget to track all those points you gain year round for the demands of shoes for all seasons!

Have a wonderful Wednesday and add DSW to your UsingMiles dashboard here!

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